Amazon and Romina Media launched the first podcast targeted to women entrepreneurs in Mexico. Our challenge was to create not only the best business podcasts in the market but also to make the sound help and drive engagement from women in need of advice from business experts.
Amazon / Romina Media
2021
We worked closely with the Romina Media team to build a sound identity that could be both bold and fresh, helping to distinguish the character of the show from all other business podcasts in Mexico. The result was a podcast with empathy, one that drives engagement and brings listeners stories front and center in the narrative of each episode.